A creative and technical executive who moves fluidly between engineering, product, and partnerships. Arif started as a software engineer at Microsoft and went on to lead global partnership strategy at YouTube and Netflix before founding 8genC.
Experience
- Founder & CEO8genC
AI-native development & consulting; exclusive Agency of Record for the AINative platform.
- General PartnerUnified Capital
Seed to Series-A venture investing.
- Global Head, Music & Premium PartnershipsYouTube / Google
- Global Partnership LeaderNetflix
- Engineering, Product & Business DevelopmentMicrosoft
Began on Xbox; shipped across engineering, product management, and BD.
Focus areas
Product & partnership strategyAgentic AICreator economyVenture buildingCommunity
Education
- MBA, University of Chicago, Booth School of Business
- B.Sc. Computer Science, Tuskegee University
Work with the team that ships
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